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You are here: English BoingBoing ibag Apple's "Snowbrawl" commercial is by the director of John Wick and Deadpool 2

Apple's "Snowbrawl" commercial is by the director of John Wick and Deadpool 2

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"Snowbrawl" is a high-energy 90-second David versus Goliath snowball fight directed by David Leitch for Apple. The commercial is nice, but the real magic is in this mini-documentary, which shows some of the simple tools used to achieve such kinetic shots: Kudos to Apple, the two videos really do a good job of making it seem like anyone who can afford an iPhone can create a great-looking movie. Read the rest

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